New Gym Transform Campaign Could Help Aspect Ratio 1800 600

Our New Transform Campaign Could Help!

23rd October 2020

Earlier this year, our “Revitalise” initiative, in which a selected number of people were offered a period of free personal training, revolutionised the lives of people like Clive from Fitness4Less Cambridge Heath and Teona from Fitness4Less Watford, who both lost weight and gained confidence with the support of our professional Personal Trainers. Now we’re building on the success of this project with a new campaign, called TRANSFORM.

Would you or someone you know benefit from a free gym membership? Friends of Fitness, is working with Fitness4Less Northampton and Fitness4Less Watford, to offer just that with the launch of our exciting new Transform campaign.

Perhaps you are struggling financially and would benefit from a helping hand? We have 10 completely free, no strings attached 3 month gym memberships to offer people in the community who would benefit from free exercise, classes, swimming (Northampton only) and instructor support all within a friendly gym environment.

This campaign will give successful applicants the opportunity to transform their lives with the offer of three months’ free gym membership and the possibility of taking part in some group personal training sessions.

  • Do you or someone you know need help to get your life back on track?
  • Perhaps you need help to lose excess weight and/or improve your confidence and self-esteem?
  • Do you attend a support or charity group where your peers may also benefit, by attending as a group?
  • Maybe you have had health issues or been advised by your GP to start exercising but don’t know where to start and find it difficult to get motivated.
  • Are you prepared to share your experiences and your progress on Instagram & Facebook to inspire others?

With our Transform programme we could help!

Friends of Fitness, is an independent community benefit society, which supports individuals that need help to develop life skills through exercise. Set up in 2015, Friends of Fitness has been able to offer the use of good quality health and fitness facilities and a tailored package of on-going support to people that would normally be unable to take advantage of such facilities, due to factors such as age, infirmity, disability, financial hardship or adverse social circumstances.

Campaigns like Transform reflect the ethos of Friends of Fitness, which is to help people of all ages and fitness levels to get active, stay healthy and transform their lives. Our aim is to show what a positive and transformative experience gym membership and targeted training can be, to de-mystify it and to demonstrate that it’s not just for celebrities and elite athletes, but for everyone.

If you, a friend or a charity group you know in the Northampton or Watford area need some help, please let us know their story. You can apply via email to the relevant partner gym:

Northampton: northampton@fitness4less.co.uk

Watford: watford@fitness4less.co.uk

See our terms and conditions below – Good Luck!

Terms and Conditions

  • This campaign is running across both Instagram and Facebook.
  • Entries will be accepted via club emails until 15/11/19.
  • The 3 month membership must be taken before 31/12/20.
  • To enter, simply tell us via club emails at Northampton and Watford why you (or your support group) need our help on your health and fitness journey.
  • Club winners will be selected by their club team and contacted directly by their club team.
  • By taking part in this campaign you are agreeing to assist with the education of members and non-members by allowing some of your workouts or sections of your workouts to be filmed and photographed. You are also agreeing to give your personal feedback of the process and its effect on your wellbeing, health and fitness. By participating you are allowing material to be used on the Friends of fitness and Fitness4Less website, social media platforms and marketing materials.